WIKWAY

IQPC Gesellschaft für Management Konferenzen mbH

IQPC bietet maßgeschneiderte Praxiskonferenzen, Großveranstaltungen, Fachseminare und interne Schulungsprogramme für Führungskräfte auf der ganzen Welt, mit aktuellen Informationen zu Branchentrends, technischen Entwicklungen und zum Regelungsumfeld. Die Konferenzen von IQPC sind marktführende Großveranstaltungen, die fest im Terminkalender der Fachkräfte aus den verschiedenen Branchen vorgemerkt sind. IQPC produziert jährlich über 1.500 Veranstaltungen rund um den Globus, Tendenz weiter steigend. IQPC wurde 1973 gegründet und unterhält zur Zeit Niederlassungen in Großstädten auf sechs Kontinenten, darunter in Bangalore, Berlin, Dubai, London, New York, São Paulo, Singapur, Tokio, Johannesburg und Sydney.

Marketing Manager - Automotive and Wind Energy Community Portal (m/f)

Marketing Manager (m/w)

  • Stelle
  • Einsatzort: Berlin, Berlin
  • Berufsfeld: Medien & Unterhaltung
  • Befristetes Arbeitsverhältnis, Vollzeit, Festgehalt
  • Einstiegstermin: ab 01.01.2015

Ihr Aufgabengebiet

  • Marketing Manager - Automotive and Wind Energy Community Portal (m/f) – IQPC Berlin

     

    The International Quality and Productivity Center (IQPC) are devoted to creating and executing evocative and timely content driven B2B conferences for senior executives globally. We are looking for an Marketing Manager - Automotive and Wind Energy Community Portal (m/f) to support for our multicultural and international team at our Berlin Office.

     

    Your responsibilities:

    •           All marketing activities for Automotive IQ community and Wind IQ Community

    •           Membership acquisition – Use the digital marketing mix to grow members

    •           SEO – manage, analyse and optimise SEO to increase organic traffic

    •           PPC – develop and implement search marketing strategies

    •           Email Marketing – Own all email marketing initiatives from copy to design; including

                 the twice-weekly newsletter

    •           Lead generation – develop Auto IQ and Wind IQ into a fully optimized lead

                generation tool and opt-in database

    •           Database Management – Manage and segment the opt-in and prospecting database

                using our internal CRM system

    •           Site analytics – manage all site analytics and closely measure performance of site

                activity, promotions and usability.  Track the impact of community activity to our  events.

    •           Cross department collaboration – work closely with web developers and event

                 marketing  managers to promote events to the Auto IQ and Wind IQ.

    •           Content – ensure that web content and online communications are continually

                optimize to increase site stickiness

    •           Client Management – Build relationships and manage client content campaigns

    •           Create, maintain and own strategic media/association partnerships

    •           Social Media – Own and execute all social media activity to increase our reach,

                engagement and impact of social media.

     

    Your profile:

    •           Experience in Digital Marketing strategies and tactics

    •           Experience in online communities

    •           Strong understanding of Internet best practices and standards

    •           CRM and/or enterprise software experience is desirable

    •           Working knowledge of web interface design and multimedia

    •           Outstanding writing and editing skills, fluent English is needed

    •           Proven ability in the creation and execution of quality web campaigns

    •           Understanding of the online environment and evolving web tools used to improve

                 online marketing efforts

    •           Excellent analytics skills with experience using Google Analytics and MS Excel

    •           Adept at managing multiple concurrent projects and able to prioritise your workload

                 accordingly

    •           Experience in using PPC tools like Google Adwords as well as Google Analytics

     

    We offer you:

    •           own responsibilities in an international team

    •           extensive training and excellent development opportunities

    •           an attractive work location in the heart of Berlin

    •           a professional work atmosphere

     

    Are you interested?

    We look forward to receiving your application as well as your earliest start date and salary expectations via Email to:  david.vollrath@iqpc.de

    For all other vacancies please visit: http://careers.iqpc.com/

    For further information please visit: http://careers.iqpc.com/2014/06/10/why-work-at-iqpc-sydney/

     

     

                     

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IQPC Gesellschaft für Management Konferenzen
Human Resources
Herr David Vollrath
Stichwort: WIKWAY-Anzeige
Friedrichstrasse 94
10117 Bberlin
Deutschland
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